Course curriculum

  • 1

    Introduction

    • Introduction to infographic design

    • How this course will make you into an infographic designer

    • Anna's story of how she learned to make infographics

    • HOMEWORK

  • 2

    Chapter 1 - Visual Thinking

    • Infographic and your visual brain - how they work together

    • The steps of the infographic making process

    • Choosing the right type of infographics

    • Introduction to types of visualization

    • DOWNLOAD - How To Think Visually (infographic cheat sheet)

    • HOMEWORK - 1

  • 3

    Chapter 2 - Planning for Traffic and Going Viral

    • Idea generation

    • Generating viral infographic ideas

    • How to discover a high-traffic topic

    • Strategies for visibility in search

    • Techniques for discovering your topic

    • How to go viral (long term and short term)

    • HOMEWORK - 2

  • 4

    Chapter 3 - Visual Storytelling and Copywriting

    • Persuasive writing that leads to user engagement

    • The anatomy of an infographic story

    • How to write for infographics

    • Infographic sketching strategies

    • Sketching examples

    • Sketching the infographic - the inside look

    • DOWNLOAD - Worksheet for persuasive writing on your topic

    • HOMEWORK - 3

  • 5

    Chapter 4 - Using Design Tools

    • What you will learn

    • Introduction to infographic tools

    • Specialized tools vs generic tools

    • Making infographics in PowerPoint and Keynote

    • Introduction to Illustrator

    • Generating layouts in Adobe Illustrator

    • Creating charts in illustrator

    • Tools for each chart

    • Building advanced charts in D3.js and Illustrator

    • DOWNLOAD - Infographic templates for PowerPoint

    • DOWNLOAD - Infographic templates for Illustrator

    • DOWNLOAD - Universal icon set

    • DOWNLOAD - Shortcuts in Adobe Illustrator

    • HOMEWORK - 4

  • 6

    Chapter 5 - Making Your Infographics Beautiful

    • What makes infographics beautiful - overview

    • How to copy a color scheme

    • Color tools

    • Creating attractive color scheme

    • Using and combining fonts

    • Techniques for creating illustrations

    • Creating and managing icon sets

    • Integrating charts and illustrations in Adobe Illustrator

    • DOWNLOAD - Icon set starter kit

    • DOWNLOAD - Color Wheel

    • DOWNLOAD - Pre-Designed Color Schemes

    • What makes infographics beautiful - overview

    • HOMEWORK - 5

  • 7

    Chapter 6 - Publishing and Getting Traffic

    • How to get traffic

    • From publishing to going viral - the strategy

    • From 1,000 views to 1,000,000 views

    • How to build viral campaigns

    • The anatomy of a viral loop campaign

    • Pitching infographics to the media

    • DOWNLOAD - Email templates for pitching infographics to the media

    • HOMEWORK - 6

  • 8

    Chapter 7 - Scaling Infographic Production to Get More Traffic

    • Intro to infographic automation

    • How to budget an infographic

    • Outsourcing infographics

    • Comparing infographics in price vs quality on Behance, Upwork, Fiverr, 99Desingns

    • HOMEWORK - 7

  • 9

    Chapter 8 - Avoiding and Learning From Mistakes

    • What you should not worry about when planning your infographic

    • How to learn from other designers' mistakes

    • HOMEWORK - 8

  • 10

    Chapter 9 - The Future and Making Evergreen Infographics

    • Choosing evergreen topics

    • Creating interactive and dynamic infographics

    • How to work with datasets

    • How to calculate the ROI of an infographic

    • Infographic resources - how to keep learning after this course

    • DOWNLOAD- Infographic ROI worksheet

    • DOWNLOAD - Reusable infographic resources

    • DOWNLOAD - Free dataset resources

    • HOMEWORK - 9

Enrollment Options (Pre-order)

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